How to market your local service with a QR code

Give every promotion one clear destination

A QR code works best when it opens the exact page a customer expects. Send people directly to the relevant service listing instead of a general homepage, so they can immediately see the description, starting price, location, and booking options.

• ✓Choose the listing that matches the promotion
• ✓Use the direct listing link generated by BubsBookings
• ✓Scan the code yourself before publishing
• ✓Keep the listing active and its details current

Put the code where customers already make decisions

Add the code to materials people see when they are likely to need your service. A detailer might use appointment cards or a vehicle sign, while a cleaner or landscaper might use leave-behind cards, estimates, or neighborhood flyers. Pair the code with a short reason to scan, such as “View services and request a booking.”

• ✓Business cards and appointment cards
• ✓Printed estimates, invoices, or thank-you cards
• ✓Storefront signs, table displays, or vehicle graphics
• ✓Social posts and downloadable digital flyers

Protect the white space around the code

Phone cameras need a clear border around a QR code. Do not crop it, place text over it, stretch it unevenly, or put it on a busy background. Print it at least one inch wide for a typical business card and make it larger when customers will scan from farther away.

Measure results with real bookings

A scan is only the first step. The listing still needs accurate photos, a useful description, clear pricing, and current availability. BubsBookings does not currently attribute a booking to a particular QR-code placement, so ask new customers where they found you and compare that feedback with completed bookings.

• ✓Use a clear call to action beside the code
• ✓Keep listing photos and availability current
• ✓Ask new customers where they found you
• ✓Retire outdated printed material when a service changes